• Country Israel
  • CategoryPayments/ Crypto Shopping Platform

Zeex is the solution to cryptocurrency's greatest challenge: conversion to real world products and services.

Project stage

Beta version

Detailed description

Zeex overcomes what is perhaps the greatest obstacle to the widespread adoption and use of cryptocurrency by - finally - turning cryptocurrency into a payment method for everyday goods and services. It does so by making cryptocurrency seamlessly and effortlessly convertible into gift cards and retail vouchers. This solution brings cryptocurrency into the real economy.

The core element of the Zeex solution is the ZIX token, which serves three key functions. First, it covers users’ transactional risk until the trade is complete, obviating intermediaries. Second, it fairly determines who can exercise what kinds of transaction and when based on advertised discount rates and supply. Third, since the token also serves as a login method, it unlocks the door to the Zeex platform. These functions operate automatically thanks to the smart contract terms embedded in the Zeex protocol.

To realise this vision, Zeex draws on a number of assets. Vitally, Zeex is a sister company of Zeek Group, Europe’s leading marketplace for buying and selling gift cards, which maintains close relationships with name-brand retailers and has grown tenfold year-over-year for the last two years. The collaboration with Zeek guarantees access to a high-demand inventory for initial token buyers thanks to Zeek’s commitment of a multi-million-dollar stock of gift cards, which makes the tokens immediately convertible. Further, the same leadership team that launched Zeek as a successful venture is also developing Zeex, and Zeex has also already secured stable funding from prominent VC backers. Finally, the palette of native apps is scheduled for rapid availability across a range of platforms, the revenue model and token sales have been carefully planned, and the potential use cases are virtually limitless.


Despite its many advantages, rapid propagation and revolutionary implications, cryptocurrency suffers from some notable disadvantages. First among these is its lack of fungibility: cryptocurrency is not yet readily convertible into the goods and services people really want.

By contrast, gift cards and vouchers, for example, are readily convertible into goods and services. Indeed, that is their primary purpose. However, some disadvantages affect these vouchers as well, like difficult transfer between holders due to the high risk of double spending, and demand for gift cards outstrips the supply.


Zeex solves the deficiencies of both gift cards and cryptocurrency by making each seamlessly convertible to the other. On the one hand, Zeex frees cryptocurrency from the confines of digital media, making it readily convertible into goods and services via gift cards. On the other, it frees gift cards from being tied to individual holders, making them as easy to transfer between holders as cryptocurrency with the same safety and transparency. It is the liquidity network connecting cryptocurrencies to products and services that everyone has been waiting for.

The Zeex platform includes an elegant front end, a blockchain-based and fully transparent back end, and a digital wallet to effortlessly store and manage all the user’s tradable units. The front end provides the user clear and intuitive access to the broad catalog of gift cards from top brands, the cryptocurrency units they have available to spend, and their +++§2X tokens, which hinge the two types of currency together and allow users to pivot smoothly and easily from one to the other. Zeex allows users to buy and sell their gift cards and — finally — to spend their cryptocurrency.


Anonymous Shopping
Enjoy the access level of a credit card with the privacy of crypto.

Discounted Gift Cards
Cards Based on retail vouchers, pay the same or less, always.

0% Fees
Stop losing money converting to Fiat.

Ridiculously Simple
A working product coming from beta to the public straight after the token sale.

Fully Decentralized
Zeex created the platform & protocol, there is no middleman.

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Additional links

  • Token details

    • Token symbol ? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. : ZIX
    • Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 50,000,000 USD
    • Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)
    • Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. :14,000,000 USD
    • Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token
    • Total supply ? Total supply — a total amount of tokens that will be released by the developers. :NA
    • Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No
    • Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :NA
    • Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Open
    • Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No
    • Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :NA
    • Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :ETH,
    • Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :China, Israel, South Korea, USA,
    • Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :Yes
    Get details
  • Token and Funds Distribution

    Token distribution date


    Unsold tokens

      • Token Distribution

        • Funds Distribution

      Sale schedule

      Round Token Price Bonus Min / Max Purchase Soft Cap Hard Cap
      Public Sale — Soon
      Start Soon
      0.0002 ETH No - Uncapped Uncapped
      Private sale — Active
      07 Jul 00:00 UTC
      NA No - Uncapped Uncapped
      Pre-Sale — Ended
      05 Jul 10:00 UTC
      06 Jul 10:00 UTC
      0.000167 ETH 20% 4 ETH - 120 ETH Uncapped Uncapped
      • Team

        • Guy Melamed photo
          Guy Melamed
          Co-Founder & CEO
        • Ziv Isaiah photo
          Ziv Isaiah
          Co-Founder & CTO
        • Apan Amos Damri photo
          Apan Amos Damri
        • Yaniv Barak photo
          Yaniv Barak
          Head of Business Development
        • Rafi Glantz photo
          Rafi Glantz
          Community Manager
        • Eyal Solnik photo
          Eyal Solnik
          Operations Manager
        • Victoria Tsitrinbaum photo
          Victoria Tsitrinbaum
          Marcom Manager
        • Ilan Schifter photo
          Ilan Schifter
          Blockchain Developer
        • Noam Malter photo
          Noam Malter
          Chief Architect
      • Advisors

        • Daniel Zelkind
          Strategic Advisor
        • Eyal Hertzog
          Blockchain Advisor
        • Artūras Asakavičius
          Fintech and Crypto Advisor
        • Sebastien Stupurac
          Blockchain Product Advisor
        • Gigi Levy-Weiss
          Investments Advisor
        • Joseph Barnea
          Financial Advisor
        • Adrian Lai
          Investments Advisor
        • Ken Shishido
          Cryptocurrency Advisor
        • Sonic Zhang
          Strategic and Crypto Investment Advisor
        • Liron Langer
          Tokenomics specialist
        • Mai Fujimoto
          Zeex Ambassador


      • Q4 2017

        Zeex founded

      • March 2018

        Alpha web app

      • April 2018

        Beta web app

      • June 2018
        • Public beta
        • Zeex web app live
      • Q2 2018

        Public Sale

      • Q3 2018

        Android app

      • Q4 2018
        • iOS app
        • Gigt-cards to crypto (v1)
      • Q1 2019

        Self-service portal for suppliers and brands

      • Q2 2019

        API connectors

      • Q3 2019

        New catalogue

      • 2020

        Allowing businesses to generate ZIX blockchain based gift-cards