AI-driven and blockchain-based cognitive commerce platform.

Project stage

Beta version

Detailed description

Eligma is to optimize the online shopping experience and through it help people save the one thing that can not be bought - time. Eligma will strive to offer transparent and secure C2C trades, decentralized loyalty program and help bring cryptocurrencies into mainstream.

Eligma was born as a response to several key trends and problems identified in traditional retail as well as online shopping, where the use of the latter has exploded in the recent decade. The goal of our project is to offer a set of previously impossible or unanticipated solutions to discover, purchase, track and resell items. This is now viable thanks to the development of artificial intelligence and blockchain technology.

These three main pillars, discovery, inventory and loyalty, will enable Eligma to become an AI-driven and blockchain-based platform that acts as a personal commerce agent.


  • Too Many Online Stores Leads to Wasted Time
  • Cannot Buy Using Cryptocurrencies
  • Cannot Track Everything You Own
  • Lack of Privacy
  • Too Many Loyalty Programs


Eligma is an AI-driven and blockchain-based cognitive commerce platform that will change the way people discover, purchase, track and resell items online. Eligma offers users a completely decentralized universal loyalty program and help transform every household into a business.



  • Global product discovery.
  • Unified shopping account.
  • Cryptocurrency payment.
  • Digital Item Profile.


  • AI-predicted item value.
  • Household trading agent.
  • Automated second hand listing.
  • Decentralized sale on blockchain.


  • Universal loyalty program.
  • Users are rewarded for contributions.
  • Every merchant can join.
  • ELI tokens as payment option.
Show details

Additional links

  • Token details

    • Token symbol ? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. : ELI
    • Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 34,180 ETH
    • Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)
    • Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. :3,000,000 USD
    • Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token
    • Total supply ? Total supply — a total amount of tokens that will be released by the developers. :500,000,000 ELI
    • Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No
    • Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :300,000,000 ELI
    • Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Closed
    • Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No
    • Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :NA
    • Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :ETH,
    • Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :China, Singapore, South Korea, USA,
    • Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :Yes
    Get details
  • Token and Funds Distribution

    Token distribution date


    Unsold tokens

      • Token Distribution

        • Funds Distribution

      Sale schedule

      Round Token Price Bonus Min / Max Purchase Soft Cap Hard Cap
      Public sale — Ended
      17 Apr 11:00 UTC
      08 May 11:00 UTC
      0.1 USD 8% 0.1 ETH - 80 ETH 3,000,000 USD 34,180 ETH
      Pre-sale — Ended
      20 Mar 12:00 UTC
      10 Apr 11:00 UTC
      0.1 USD 15% - Uncapped Uncapped
      Public sale


      8% for the first 20 mio. ELI tokens

      6% for the second 20 mio. ELI tokens

      4% for the third 20 mio. ELI tokens

      2% for the fourth 20 mio. ELI tokens

      0% for remaining ELI tokens

      Read more about vesting and bonus
      • Team

        • Dejan Roljic photo
          Dejan Roljic
          Founder & CEO
        • Matej Gregorcic photo
          Matej Gregorcic
        • Joze Mermal photo
          Joze Mermal
        • Boštjan Mrak photo
          Boštjan Mrak
          Lead Machine Learning Engineer
        • Žiga Toni photo
          Žiga Toni
          Chief Operating Officer
        • Timotej Polach photo
          Timotej Polach
          Chief Security Officer
        • Luka Planinc photo
          Luka Planinc
          General Counsel
        • Tomislav Mučič photo
          Tomislav Mučič
          Senior Blockchain Consultant
        • Andrej Plankar photo
          Andrej Plankar
          Blockchain Business Consultant
        • Rok Babič photo
          Rok Babič
          Senior Blockchain Developer
        • Luka Prasnikar photo
          Luka Prasnikar
          Senior Blockchain Developer
        • Matevž Caserman photo
          Matevž Caserman
          Senior Blockchain Consultant
        • Jan Kalšek photo
          Jan Kalšek
          Senior Blockchain Consultant
        • Ajet Redžepi photo
          Ajet Redžepi
          Senior Business Developer
        • Mitja Hegler photo
          Mitja Hegler
          Senior Business Developer
        • Jure Sobocan photo
          Jure Sobocan
          Art Director and UX/UI expert
        • Rok Kostanjšek photo
          Rok Kostanjšek
          Senior Designer
        • Luka Paragi photo
          Luka Paragi
          Senior Designer
        • Sara Draskovic photo
          Sara Draskovic
          Head of Marketing and Communications
        • Sebastjan Pirih photo
          Sebastjan Pirih
          Digital Marketing Consultant
        • Melita Gulja photo
          Melita Gulja
          Communications and Content Creator Consultant
        • Sašo Kuntarič photo
          Sašo Kuntarič
          Content Creator and Terminology Expert
        • Urška Čelig photo
          Urška Čelig
          Marketing and Communications Coordinator
        • Teja Setničar photo
          Teja Setničar
          Marketing Coordinator
        • Peter Roljic photo
          Peter Roljic
          Product Developer
      • Advisors

        • Charlie Shrem
        • Andy Baynes
        • Hermann Eul
        • Gary Dillabough
        • Arrillaga Jeff
        • Maja Mikek
        • Jure Leskovec
        • Nick Zaharias
        • Herman Gyr
        • Ana Lukner Roljic
        • Sunny Saini
        • Peter M. Moricz
        • Mihael Mikek
        • Mark Plesko


      • Sep 2017

        Idea for Eligma is born and first investment (1.5 M EUR) received

      • 20 Mar - 10 Apr 2018

        Public Presale

      • Apr 2018

        Beta version of POS system for crypto payments installed at several large retailers in BTC City

      • Apr 2018

        Public Crowdsale

      • Aug 2018

        Eligma platform MVP

      • Dec 2018

        Eligma’s AI-driven item discovery is launched in Slovenia

      • Apr 2019

        User inventory module is added to the platform and DIPs are introduced

      • May 2019

        Decentralized item sale on a blockchain is enabled

      • Jun 2019

        Geographical expansion to the UK market begins

      • Q1 2020

        First merchants start claiming loyalty ownerships

      • Q2 2020

        Second-hand "Automated listing" from user inventories are introduced

      • Q1 2021

        Global unified shopping account with crypto payment gateway is launched