ContentBox is a public blockchain project for the content industry with a focus on the audio/visual realm.
ContentBox is a blockchain-based ecosystem developed specifically for the digital content industry. The platform intends to disrupt the digital contents sector by introducing innovative features such as a shared content pool, a shared user pool and a universal payment system. Furthermore, the ContentBox platform will be independent and decentralized, unlike conventional digital platforms. Therefore, ContentBox assists web and mobile apps to distribute digital content efficiently, affordably and transparently.
ContentBox will introduce a blockchain-based platform to provide a solution for the aforementioned issues. Due to its inalterability, blockchain technology will ensure transparency between all players in the digital content industry. The establishment of peer-to-peer connections will reduce the costs of transaction by eliminating intermediaries. Moreover, distributed ledger technologyenhances the safety of transactions involving money.
Additionally, all deals will be governed by self-executing smart contracts. This will ensure that no disputes arise during the sale of digital content.
Content creators struggle to profit from their own creations
It is extremely difficult to monetize one’s created content online. On many content platforms such as YouTube and Instagram, users create all the content, from which platforms profit enormously by selling advertisements. However, the vast majority of creators are rarely compensated for their indispensable contributions to these digital platforms. In addition, when creators do get paid for their content, layers of intermediaries siphon of a majority share. Creators are in a weak position and lack bargaining power to negotiate equitable monetization and payout terms. It is not surprising platforms take most of the revenue and creators only collect a small piece of the pie. For instance, when a song is streamed, only about 15% of the sales income goes to its creators, the bulk goes to streaming service providers and record label owners.
Content consumers receive no compensation for their contributions
Consumers engage in a wide variety of value-creating activities vital to content platforms, but are never financially rewarded. Curation: users spend valuable time interacting with platform content (e.g., liking, voting, flagging and commenting), filtering low quality from high quality content and receive no payments for their participatory work. They are commercially exploited by powerful platforms (e.g., YouTube) at the expense of users unknowingly providing free services. Share: sharing within or outside a content platform (e.g., sharing a YouTube video with followers on YouTube or Facebook) brings more visibility to content and attracts more traffic to the platform. Attention: the Internet is flooded with all types of digital content with greatly varying qualities. Therefore, content is no longer scarce, per se, but a user’s attention is. A user spending limited attention on content, including advertisements, is valuable.
Aggressive competition between content platforms
Since key user information and content is locked in their proprietary data silos, it’s nearly impossible for the content platforms to build mutual trust, which often leads to fierce competition in the digital content industry. It is not uncommon that we see big content platforms bid for copyrights of popular content with insanely high prices, driving up the cost of the bid winner and at the same time, leaving the small and medium-sized platforms no choice but to turn to low quality or pirated content. And usually these surging cost will be transferred to end-users through longer ad times or higher subscription fees, eventually degrading the user experience.
Solution to the problems mentioned above is the ContentBox Platform, which aims to build a blockchain-based ecosystem for the digital content industry of tomorrow. Under ContentBox, the whole industry will gain three invaluable features: a shared content pool, a shared user pool, and a unified payout system.
A fast and secure blockchain to carry out multi-party contingent payments.
A blockchain-based identity and attribution service across multiple applications.
A turn-key solution for small and medium-sized partners to set up a content platform easily and quickly.
|Round||Token Price||Bonus||Min / Max Purchase||Soft Cap||Hard Cap|
Private sale —
|NA||No||Min 500 ETH||15,000 ETH||30,000 ETH|
CastBox team founded
CastBox for Android launched
CastBox for iOS launched
Deep in-audio search feature launched
Token integrated into CastBox app
Launch of BOX Passport (alpha version)
Testnet of BOX Payout online
Launch of BOX Payout Mainnet