Choon is a music streaming service and digital payments ecosystem.
Choon will be a commercial-grade music-streaming ecosystem designed for the public at large, not simply the cryptocurrency community. So, while blockchain technology will allow us to deploy a trustless, low cost decentralized marketplace for music and near-real-time royalty payments for the regular (non-blockchain-savvy) user, blockchain interactions will happen unnoticed and under the hood, while being fully accessible to those looking for them.
This means that Choon is positioned to be one of the first generation of projects to introduce blockchain technologies to the rest of the world, because it can be used by anyone.
While the recorded music industry is larger than it is often perceived to be, it is shockingly undemocratic, with a handful of monopolies holding all of the power. This leaves the value of this $16 billion industry centralized to the established elite. In turn, artists are treated terribly, and listeners are left uninspired.
With little to no transparency, listeners pay to stream music, though they clearly know that most of their hard-earned money won’t make it to the hands of the artists, while the artists know they aren’t being paid timely or fairly for their musical creations.
In addition to this, none of the current market-leading streaming services are proашtable because of the punitive historic deals being made with record labels.
Furthermore, the industry’s architecture for contracting and accounting remains decades out of date, and still relying on bureaucratic and inefficient systems developed in the days of sheet music and jukeboxes, which are completely unfit for a modern digital economy.
80% of profits from streamed music or media sent directly to the content creators, retaining just 20% for operational costs. By removing almost all intermediaries, artists regain control of payment flows and can earn hundreds of times what they presently do.
A digital music ecosystem with numerous options for both artists and listeners to earn and spend notes. Multiple spending options allow the majority of NOTES to remain in the ecosystem, removing cumbersome on/off ramps associated with cryptocurrency.
Displace many of the music industry's unnecessary intermediaries by creating a future-focused music contracting and licensing system. Smart Record Contracts foster accountability and transparency whilst allowing immediate payment distribution to stakeholders.
Promote the cryptocurrency economy in a positive way. Introduce cryptocurrency and frictionless token economies to a strata of the population that have yet to engage in the cryptocurrency economy.
|Round||Token Price||Bonus||Min / Max Purchase||Soft Cap||Hard Cap|
Private sale —
01 May 00:00 UTC
|NA||No||Min 100 ETH||Uncapped||Uncapped|
Advisory board established
Proof of concept live on Ethereum Testnet
Pre-product token sale launched
Press outreach starts
Pre-product token sale completes
Product build begins
Advisory board expands
Contract audits successfully completed
Final white paper released
Platform launches on Ethereum and choon.co
Launch of Monetized Playlists
Redesigned home page
Token sale launched
Mobile app development starts
Token sale ends: NOTES tokens are unlocked
Platform design 2.0 goes live
NOTES to crypto & gift voucher gateway