Overview

Decentralized AR/VR ecosystem for 3D content exchange.

Project stage

Working product

Detailed description

Cappasity, being a well-trusted player in 3D digitizing and its applications for augmented and virtual reality (AR/VR), is announcing a crowdsale of Cappasity Token (CAPP). The CAPP crowdsale will signify the start of the Decentralized AR/VR Ecosystem that enables easy AR/VR/3D content generation. 

The Ecosystem leverages blockchain infrastructure to create, rent and sell AR/VR/3D content. Each content file is assigned with an ID or a hash to prevent any copyright infringement. All hashes of all the files are listed in the blockchain and cannot be changed. Once  content transaction is done, all its details will be processed according to a smart contract protocol and cannot be reversed retrospectively. Thanks to the blockchain, when 3D content is being sold via the marketplace, it is sold at a seller’s price and the Ecosystem participants are charged close to no fees. 

Blockchain technology allows instant and transparent financial transactions all over the globe. The content owner receives payments for each transaction very quickly and without a failure. Augmented and virtual reality (AR/VR) promises to change the way we live, consume, interact with digital environments and each other. 

The AR/VR market is forecasted to become a multibillion dollar business in the next decade and to have sweeping demand. Nevertheless, the lack of compelling AR/VR/3D content, its labour intensive production and imperfect quality hinder the evolution of AR/VR industry and AR/VR mass adoption. 

Since high-quality and accessible content is the driving force behind the development of AR/VR technologies, we believe that the blockchainbased AR/VR Ecosystem will bring the AR/VR industry to a new level of its development We believe the AR/VR revolution will be driven by content creators. For this reason, we have committed our ambition and experience to launching a content-oriented AR/VR Ecosystem. 

The Cappasity utility token, CAPP, will be used as a native digital currency for content purchase and for active community member rewards through dedicated CAPP Funds. Immediately after the token sale is finished, Cappasity will give crowdsale participants an opportunity to pay for its already presented 3D modeling services with CAPP.

Problem

The situation currently observed in AR/VR industry is very similar to when the Internet appeared. The content generation is resource consuming and pricing is prohibitive for end-users. The choice in stores of Oculus and HTC Vive is limited and the added value is still low. But the infrastructure and tools are gaining momentum. 

Smartphones’ high resolution displays and 3D graphics processors combined with mobility have already made them good AR/VR devices. New emerging software platforms like Apple ARKit, WearVR, and that of Facebook promise to deliver easier AR/VR industry hurdles Lack of compelling content and cheaper VR content creation than is available now with Unity and Unreal Engine development tools. AR/VR content needs to keep up, as it is not unreasonably believed to be a potential catalyst for AR/VR expansion.

The appearance of high quality content bases contributed to huge breakthroughs in many areas of artificial intelligence. For instance, take ImageNet30 database’s impact on the computer vision field. The majority of AI achievements were preceded by the availability of large open datasets, although the key algorithms were developed well before that31. 

Other examples include the algorithms needed for speech recognition or Google Arabic/Chinese to English translation, which were developed long before they could actually be implemented. It was actually the corpus of Spoken Wall Street Journal articles that led to the breakthrough in human speech recognition, three years after the formation of the corpus and 10 years after the development of the Hidden Markov Model that lies at the core of recognition technology. In a similar fashion the statistical machine translation algorithm was first introduced in 1988, but only the collection of 1.8 trillions tokens from 

Google web and news pages in 2005 empowered Google translation from Chinese and Arabic to English. Just as with AI, the disruption in AR/VR may happen as soon as developers get access to enough AR/VR and 3D content, widespread and affordable content which is compatible with the variety of available platforms and hardware.

Solution

It is indisputable that content is one of the major drivers that will boost AR/VR development. Therefore, the future of AR/VR technologies largely depends on content creators and on the opportunities the AR/VR industry will unveil for them. 

Content makers should feel like empowered and appreciated members of a larger AR/VR community. Unfortunately, the AR/VR field has not been consolidated like the machine intelligence community, but it is coming along. It has recently started segregating into a separate discipline while new AR/VR academic programs are emerging. So, all efforts and actions aimed at bringing our community together under one roof are coming at just the right time. 

Though we need to be sure that all community members are equally respected: be they platform and tool suppliers, content makers or content consumers, such a requirement can only be met by a decentralized organization or an ecosystem that doesn’t pursue one party’s business success metrics. The ecosystem should be content-centric and we largely regard it as a scalable marketplace like Shutterstock for AR/VR/3D content, but decentralized and trustless. 

All the community actors should be economically motivated, and all economic actions are to be transparent and documented. Incentives should be structured within the Envisioned solution community in such a way that content makers are fairly rewarded, copyrights of traded content are protected and high-quality content is promoted. We envision a solution that naturally meets the above conditions and embraces a content-centric ecosystem view. 

The solution is to be based on the principles of a decentralized economy and will implement blockchain technology, which is able to address the fundamental copyright challenge. Blockchain provides transparency and decentralization that will endorse the development of an immutable record. This is the very feature needed to implement the immutable storage of commercial rights, to trace the transfers of commercial rights and to untangle the issue of commercial rights protection. 

Blockchain applications extend to various fields including insurance, finance, fraud detection, identity management, e-commerce and healthcare. Even in higher education, Blockchain technology can help track student credentials and achievements in a cheap, secure, reliable and public way. 

The solution should provide content makers with easy and scalable tools for content generation in order to engage new artists and stimulate content exchange. To facilitate transaction flows among the parties, digital currency will be highly valuable as it will help to globalise the ecosystem and avoid complexities in money transferral. We believe that such an environment may be able to compensate for the shortfalls of AR/VR/3D content as well as act as a valuable springboard to boost AR/VR industry growth and to create the conditions to meet its market volume projections.

Features

Decentralized And Trustless Copyright Storage.
All content and its exchange details are immutably stored in the blockchain, which resembles a Bittorrent-like system. Each content file is assigned with an ID or a hash to prevent any copyright infringement. All hashes of all the files are listed in the blockchain and cannot be changed. 

Once a content transaction is done, all its details will be processed according to a smart contract protocol and cannot be reversed retrospectively. For instance, the system won’t allow a malefactor to sell someone else’s file by claiming it as their own, or rent a file for free when the rental period has already come to an end. Therefore, when exchanging content, buyers and sellers are guaranteed that their copyrights are fully protected. 

Nearly Free, Instant And Transparent Global Financial Transactions.
Firstly, thanks to the blockchain, when 3D content is being sold via the marketplace, it is sold at the seller’s price and the Ecosystem participants are charged close to no fees. Secondly, blockchain technology allows instant and transparent financial transactions all over the globe. 

The content owner receives payments for each transaction very quickly and without failure. Overall, the blockchain helps us create a secure and convenient environment for 3D content production and mass distribution. Since high-quality and accessible content is the driving force behind the development of AR/VR technologies, we believe that the blockchain-based AR/VR Ecosystem will bring the AR/VR industry to a new level of its development.

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Additional links

  • Token details

    • Token symbol ? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. : CAPP
    • Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 20,000,000 USD
    • Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)
    • Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. : NA
    • Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token
    • Total supply ? Total supply — a total amount of tokens that will be released by the developers. :NA
    • Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No
    • Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :NA
    • Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Closed
    • Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No
    • Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :NA
    • Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :BTC, ETH,
    • Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :No
    • Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :No
    Get details
  • Token and Funds Distribution

    Token distribution date

    NA

    Unsold tokens

    NA
      • Token Distribution

          Vesting notes

          • Founders’ endowment: Founders get 1/24th of their tokens every month for 24 months
        • Funds Distribution

      Sale schedule

      Round Token Price Bonus Min / Max Purchase Soft Cap Hard Cap
      Token Sale — Ended
      22 Feb 13:00 UTC
      22 Mar 13:00 UTC
      0.15 USD 3% - 10% Min 100 USD Uncapped 20,000,000 USD
      Token Sale

      The airdrop program starts on February 22nd. On each of the following dates you will receive these bonuses sent to your wallet:

      • April 12: +7% of your total CAPP token holdings
      • May 12: +6% of your total CAPP token holdings
      • June 12: +5% of your total CAPP token holdings
      • July 12: +4% of your total CAPP token holdings
      • August 12: +3% of your total CAPP token holdings

      First $10 Million: 10% bonus

      Read more about vesting and bonus
      • Team

        • Kosta Popov photo
          Kosta Popov
          CEO
        • Marianna Alshina photo
          Marianna Alshina
          CBDO
        • Natalie Reyes photo
          Natalie Reyes
          CSO
        • Julia Kasiyanova photo
          Julia Kasiyanova
          BDM
      • Advisors

        • Angelo Del Priore
          Partner at HP Tech Ventures
        • Anders Larsson
          Vice President and Head of Network Products
        • Frank Holz
          Director / Member Of The Board Gawooni
        • Henry Ines
          Chief Innovation Officer at Shivom
        • Jayanand Sagar
          CTO NewsBTC
        • Jeff Smith
          Entrepreneur in residence, Tech Futures Group
        • Jim Theberge
          Director, Head of Product Management & Sales Strategy, Advanced Advertising at Verizon
        • Joakim Holmer
          Co-founder LiveTourLAB
        • Jonathan Millet
          CEO NewsBTC
        • Leo Batalov
          Partner at DLA Piper
        • Mark Friedler
          CEO, Gigex
        • Yu Cao
          Startup Explorer and Analyst at LVMH
        • Egor Vinogradov
          CEO of Safebox
        • DLA Piper
          Legal advisor

      Roadmap

      • 2013

        Cappasity Inc. is founded

      • 2014

        R&D of easy 3D content production

      • 2016

        Free 3D digitizing software Easy 3D Scan® to create 3D Views: 10x faster 3D content production

      • 2017
        • Cappasity Platform launch: 4x faster, browsing from any type of device, proprietary 3D format
        • Easy embedding – manual or API
        • Cappasity platform starts accepting CAPP tokens for its services in December
      • Q1 2018
        • Free Mobile 3D capturing SDK
        • 3D View, 3D hologram mobile capturing 
        • 3D Hologram Unity/UE integration
      • Q2 2018
        • Smart contract empowered 3D/AR/VR content marketplace
        • 3D Hologram Apple ARKit integration
        • Cappasity AI API: prescriptive analytics of user behavior, CMS integration
      • Q3 2018
        • Free 3D avatars scanner
        • Remeshing solution for AR/VR devices
        • Remeshing solution for 3D printing
      • Q4 2018
        • Decentralized AR/VR/3D content storage
        • Free 3D capturing for real estate space
        • 3D measurement solution
        • 3D content search engine
      • Q1 2019
        • Decentralized AR/VR/3D app marketplace
        • 3D capturing for drones
        • Fast mobile photogrammerty
        • Decentralized GPU photogrammetry solution

      Activity