Unleash the value of verified health and sports data using cutting edge blockchain technology.

Detailed description

BEAT is a state-of-the-art blockchain platform that safekeeps your data and allows you to share it with sports sponsors, talent scouts, doctors, insurance companies and many more to unlock the vast potential hidden in an truly comprehensive access to your health and activity data - one heartbeat at a time.

To shed some perspective on this, the BEAT ecosystem would broadly comprise two users: the Data Providers and the Data Consumers. 

Users can autonomously decide whether they want to become Data Providers by sharing specific data based on a contractual agreement with future Data Consumers. 

The Data Consumer only gets access to the data as agreed in the contract and for the sole purpose defined in the contract. The Data Consumers will appreciate such ease of access to verified and unchangeable data. In return, these Data Consumers – who are usually fitness providers like gyms, pharmaceutical companies, and sports equipment manufacturers – will provide their products and services at a discounted rate, or even for free to Data Providers.

It’s a dual-pronged approach between them: On one hand, BEATs would be used as a reward system for athletes and sportspeople, as it would represent a net gain to utilize the earned BEATs to purchase rewards. 

The fitness provider that is also part of the BEATs ecosystem would also add a potential way for customer lock-in and bigger profit margins and hence, this would be a reinforcing feedback loop with every participant pushing the system forward. Moreover, the advent of Blockchain would create an industry-wide standard of robust and tamperproof automated contract verification whereby complicated service processes would become less expensive and more efficient for both parties. With BEATs already in use as the reward system of a facility, it is much easier to make the facility owner trust in the system for additional beneficial purposes too.


The world of sports, health and nutrition generates billions of data points everyday. The mobile health industry is rapidly growing in popularity among customers and businesses alike with a projected 37 Billion USD global mobile health market in 2019. However, most businesses in the sports health industry still seem to lack a comprehensive solution for health data-privacy, which is crucial to its users. 

Moreover, current market players are fragmented by their functionalities and do not have the platform to create a self-sustaining ecosystem of such companies, their users, as well as their third-party beneficiaries. There exists this need to link the agents within this fragile ecosystem utilizing cutting-edge technologies as the catalyst to remove any issues of privacy, accountability, and immutability.


BEAT would  allow users to monetize their verified health data that they generate every time the exercise, and on the consumer end of the spectrum, would allow corporations to purchase those data according to their needs utilizing the power of the blockchain.


  • Facilitate Sports and Talent Sponsoring 

Billions in sponsorship money can be potentially used by

  1. Any sponsor, be it parent, friend, employer or insurer, can reward their targeted sportsperson for verified sports activities with the ease of a fingertip. 
  2. Any sponsor can create sport challenges and delegate the objective verification to the BEAT Blockchain. This can start with a simple bet between a sportsperson and a trainer moving to a worldwide challenge for training most with new sport equipment. 
  3. The rewards stipulated in the sponsoring contract can be a contractual obligation settled outside the BEAT Ecosystem or be the transfer of BEAT Tokens, settled directly by the BEAT Ecosystem, making BEAT Tokens the reward exchange token of sports. 
  • Targeted Advertising 
  • Insurance Companies being able to reward a healthy lifestyle 
  • Supporting medical research and development 
  • Providing physicians and physiotherapists with a truly comprehensive view of health and activity data
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Additional links

  • Token details

    • Token symbol ? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. : BEAT
    • Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 35,000,000 EUR
    • Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)
    • Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. : NA
    • Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token
    • Total supply ? Total supply — a total amount of tokens that will be released by the developers. :5,000,000,000 BEAT
    • Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No
    • Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :3,500,000,000 BEAT
    • Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Open
    • Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No
    • Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :Jul 15, 2018
    • Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :ETH, EUR,
    • Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :China, South Korea, USA,
    • Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :No
    Get details
  • Token and Funds Distribution

    Token distribution date


    Unsold tokens

    Unsold Tokens will be burned after the end of the Token Sale and might lead to a total supply less than 5 billion BEAT Token.

      • Token Distribution

          Vesting notes

          • Team: 2 year lock-up
        • Funds Distribution

      Sale schedule

      Round Token Price Bonus Min / Max Purchase Soft Cap Hard Cap
      Token Sale — Ended
      23 Jan 00:00 UTC
      15 Jul 13:00 UTC
      0.019 EUR 25% - 100% - Uncapped 35,000,000 EUR
      Token Sale

      Jan 23 - Feb 20: 100% bonus

      Feb 20 - Mar 13: 75% bonus

      Mar 13 - May 15: token price will increase 0.001 EUR weekly until it reaches its final price of 0.019 EUR

      May 15: 50% bonus

      Jun 1 - Jul 15: buyers who purchase tokens before June 1, 2018 can purchase additional tokens at a 100% bonus in their buyer dashboard

      Referral bonus = 25%

      Read more about vesting and bonus
      • Team

        • Daniel Hanelt photo
          Daniel Hanelt
          Chief Executive Officer
        • Kjeld Peters photo
          Kjeld Peters
          Chief Technology Officer
        • Daniel Wischer photo
          Daniel Wischer
          Chief Product Officer
        • Merle Molitor photo
          Merle Molitor
          Chief Communication Officer
        • Jens Kappe photo
          Jens Kappe
          Chief Visionary Officer
        • Jonas Bading photo
          Jonas Bading
          Chief Sales Officer
        • Sven Eismann photo
          Sven Eismann
          Chief Marketing Officer
        • Thomas Bartz photo
          Thomas Bartz
          Chief Financial Officer
        • Carsten Buchberger photo
          Carsten Buchberger
          Chief Human Resources Officer
        • Thomas Stämpfli photo
          Thomas Stämpfli
          Chairman Investor
        • Marcel Sangals photo
          Marcel Sangals
          Lead Developer
        • Lorenz Schumann photo
          Lorenz Schumann
          Lead Software Engineer
        • Mirko Schuh photo
          Mirko Schuh
          Head of Data Science
        • Kerstin Bürgel photo
          Kerstin Bürgel
          Creative Director
      • Advisors

        • Simon Cocking
          Sr. Editor Irish Tech News, Editor in Chief CryptoCoinNews
        • Joshuwa Roomsburg
          Digital Crypto Marketing Expert, Blockchain Influencer
        • Brian Condenanza
          UN Youth Assembly Delegate, Blockchain Expert, Revista Bitcoin Editor
        • Dennis Weidner
          CEO of Paranoid Internet and C3 Crypto Conference, ICO Expert
        • Kris Stelljes
          Entrepreneur, Blockchain Expert and Investor


      • 2014

        Magicline 2.0: Start of development to digitize sport facility management. Decision to replace existing market leading facility management software in MS-Acesss with cloud version

      • 2015-2016

        Magicline 2.0: Start of development to digitize sport facility management. Decision to replace existing market leading facility management software in MS-Acesss with cloud version

      • 2017

        Ecosystem development to digitize sport facility management; Incorporation of Eurofit24 currently managing a volume of €50M worth of receivables per year; Incorporation of Bedarf.de and MySports; Development of “NoExcuse" App by MySports. Team grew to 140 employees.

      • Q1-2 2018

        Magicline 2.0 is released; 3,000 customers are migrated to Magicline 2.0 which becomes a full success Release of the first version of the NoExcuse app, being part of the customer interface for people to interact with their sports providers, as e.g. fitness studios.

      • Q3-Q4 2018

        BEAT Token Sale preparation and launch; Hiring a global team of blockchain crypto experts and advisors; Publication of an enhanced version of NoExcuse app.

      • 2019

        BEAT Tokens listed on Exchanges. Continued development on the BEAT Ecosystem and preparing to launch the alpha version to our token holders.

      • 2020

        Roll-out of the BEAT Ecosystem in Germany

      • 2021

        Roll-out of the BEAT Ecosystem to the world. Continue adding new service providers and partner gyms to the BEAT ecosystem. Continued development to expand and improve BEAT.