• Country Russia, Israel, Spain, United Kingdom, USA
  • CategoryGaming & AR / VR/ Augmented Reality Ecosystem

AR Ecosystem Arcona is an information space that unites the virtual and real worlds. 

Project stage

Only a whitepaper

Detailed description

AR Ecosystem Arcona is an information space that unites the virtual and real worlds. It is based on a platform that automatically generates a layer of augmented reality on the surface of the planet. It allows you to remotely install and manage any virtual content.

The Arcona Ecosystem creates a Digital Land – a layer of Augmented Reality, uniting the physical and virtual worlds into a single information environment that is perfectly linked to our real world. It is designed for interactive everyday user experience with augmented, virtual and mixed reality multimedia content in real-world locations. Y

You can change the surroundings of the real space around you on the fly with a smartphone, tablet or a headset, such as HoloLens or similar. In this Digital Land anyone will be able to rent a land plot and start doing business within the AR platform. Everything will be controlled remotely, making it possible for you to do business worldwide, without leaving your office. Token holders will bid on and own virtual lots and receive rent payments if their lot is used by other AR programs on the platform.


From the corporate point of view
The advertising channel market is oversaturated. The traditional media channels are losing their power of communication with their target audience. Advertising industry needs to discover new formats, places and experiences.

From the end user point of view
There is no single tool for users to easily interact with augmented reality.

From the AR developer point of view
Indoor AR projects are easy to build, but outdoor AR projects present a challenge, as developers must travel to the location in order to build it, which significantly increases expenses. 

From the global AR market point of view
There are more than 10 AR platforms, each supporting just one specific AR-enabled device: only smartphones, only smart glasses, only AR headsets, only iPhones, only Android phones, etc. The market is entirely atomized, and a universal, cross-device ecosystem is necessary in order to make fluid interaction between AR content developers, AR apps, content, and end users possible.

From the conceptual point of view
Presently, only professional AR developers can create AR experiences. Therefore, the end user’s only available role is buying and using what others have created, without being able to use his creative potential for building his own AR experience.


From the corporate point of view
Arcona’s layer of augmented reality is a new space, a new medium for advertising, communication and brand sharing opportunities. There is little space in the real world for new billboards, but there is plenty of virtual space in Arcona.

From the corporate point of view
Arcona in the public information space unites the physical and virtual world anywhere. Arcona offers free access for all users and software functions, allowing them to change the surrounding real space on the fly.

From the AR developer point of view
With Arcona tools you can accurately and remotely place augmented reality objects in a changing environment. No GPS – we use real-world objects as markers:

  • Arcona offers the ability to link virtual content with real landscapes anywhere, regardless of their size.
  • Universal augmented reality environment that connects developers and consumers.
  • Arcona visually combines virtual and real space which also adapts to user’s movements.

From the global AR market point of view
Arcona is a cross-platform solution and supports any device. We provide a shared experience and simultaneous use of devices. Users will be able to see and interact with virtual objects in real-world locations simultaneously and through different gadgets. We bring together developers and users, businesses and customers, and, most importantly, we erase borders between countries. Our decentralized system will operate on every continent and give all participants of the ecosystem equal opportunities.

From the conceptual point of view
The Arcona Ecosystem is of major social significance since it gives creative people an opportunity to present their projects to the wider public. Arcona residents would be able to create and monetize their own AR projects without the need of hi-level programming knowledge (Wordpress and Youtube model).


Setup Remotely
Arcona allows you to place virtual projects anywhere in the world without leaving your home. Choose the most popular and visited places. Create whole worlds on your Digital land

Buld and Trade
The world market is open to you in the Arcona ecosystem. Buy, sell, rent out your Digital Land. Make money on creativity, creating and selling the most incredible content.

Smart contract on blockсhain, guarantees protection of copyright and property rights. The system automates royalty payments to content creators, and rents to digital asset owners 

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Additional links

  • Token details

    • Token symbol ? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. : ARCON
    • Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 25,000,000 USD
    • Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)
    • Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. :2,746 ETH
    • Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token
    • Total supply ? Total supply — a total amount of tokens that will be released by the developers. :135,000,000 ARCON
    • Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No
    • Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :NA
    • Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Closed
    • Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No
    • Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :NA
    • Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :ETH,
    • Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :China,
    • Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :Yes
    Get details
  • Token and Funds Distribution

    Token distribution date


    Unsold tokens

      • Token Distribution

          Vesting notes

          • Team: 5% for 6 months, 5% for 12 months and 10% for 18 months after the ICO is finalized
        • Funds Distribution

      Sale schedule

      Round Token Price Bonus Min / Max Purchase Soft Cap Hard Cap
      Public Sale — Ended
      15 Apr 00:00 UTC
      15 Jul 13:00 UTC
      0.0025 ETH 1% - 25% Min 0.025 ETH Uncapped 25,000,000 USD
      Presale — Ended
      25 Jan 00:00 UTC
      24 Feb 00:00 UTC
      0.0025 ETH 15% - 30% Min 0.025 ETH Uncapped 2,746 ETH
      Christmas presale — Ended
      27 Nov 00:00 UTC
      27 Dec 00:00 UTC
      0.0025 ETH 15% - 30% Min 0.025 ETH Uncapped Uncapped
      Public Sale

      During first 15 days everyone will get 25% bonus to the initial purchase, after that the size of the bonus will be decreasing from 25% to 1%. 

      Referral program – 5,5% bonus for each transaction.


      From 12.5 ETH + 15% bonus 

      From 37.5 ETH + 20% bonus 

      From 75.00 ETH + 25% bonus 

      From 125.00 ETH + 30% bonus

      Christmas presale

      From 12.5 ETH + 15% bonus 

      From 37.5 ETH + 20% bonus 

      From 75.00 ETH + 25% bonus 

      From 125.00 ETH + 30% bonus

      Read more about vesting and bonus
      • Team

        • Ilia Korguzalov photo
          Ilia Korguzalov
          Project Leader, Founder
        • Diana Sorina photo
          Diana Sorina
          CEO/CMO, Founder
        • Aleks Zaulichnyy photo
          Aleks Zaulichnyy
        • Tania Cherniсk photo
          Tania Cherniсk
          Founder, CCO
        • Daniel Girdea photo
          Daniel Girdea
          Founder, CBO
        • Alex Emelianoiv photo
          Alex Emelianoiv
          Phd, R&D Team lead
        • Igor Rozdestvensky photo
          Igor Rozdestvensky
          CSO & Founder
        • Ivan Mushavets photo
          Ivan Mushavets
          Marketing team lead
        • Ekaterina Rumiantseva photo
          Ekaterina Rumiantseva
        • Mikhail Afremov photo
          Mikhail Afremov
          Project team lead
        • Vlad Stoica photo
          Vlad Stoica
          IR and ICO Analyst
      • Advisors

        • Lyubov Simonova
        • Kairat Kaliev
        • George Popescu
        • James Haft
        • Sergey Khitrov
        • Sergei Chmel
        • Alexey Strogov
        • Dmitriy Lyamenkov


      • 2014

        Received a pre-seed stage investment of USD 170K from the St. Petersburg Pre-seed Investment Fund. Received a grant from the Microsoft Seed Fund. Underwent accelerator programs from Intel, Google and Faber Novel.

        Launched the world’s first open-air AR park, Ludza Castle (20 000 m2), which brought over 60 000 tourists in its first year, increasing the tourist flow in the region by 30%. Launched the Cruiser Aurora AR Park (St. Petersburg, Russia; 200 000 m2).

      • 2015

        Piligrim XXI became a resident of the Skolkovo Innovation Centre. The project was voted as one of the world’s top 10 start-ups at Future en Seine (Paris, France). Started work on our own computer vision system. Launched the Altun Estate AR Park (Pskov, Russia; 100 000 m2). Launched the Fortress of Bastille AR Park (Paris, France; 10 000 m2), Launched the Forum of Pompeii AR Park (Pompeii, Italy; 40 000 m2).

      • 2016

        Withdrew from the Pre-Seed Investment Fund by selling shares to the Spanish investor The Next Big Wow, S.L. Started developing augmented reality platform for mobile devices for remote positioning of 3D content. Launched the Road of Life AR Park (St. Petersburg, Russia; 50 000 m2). Launched the Old Nessebar AR Park (Nessebar, Bulgaria; 250 000 m2).

      • 2017

        Launched the Battle of Narva AR Park (Narva, Estonia; 100 000 m2)

      • 2018

        The launch of a marketplace and the arcona token, the launch of the Digital Land auctions. The launch of an AR Viewer prototype and applications with bonuses for testers and scouts. The launch of a technological prototype for AR Grid; the launch of remote positioning tools for mobile platforms.

      • 2019

        The launch of the AR Viewer. introduction of the AR Grid positioning system in 10 of the world’s largest cities. Create a total of 1,500 km2 of Digital Land up for sale. The launch of internal economy.

      • 2020

        Increase the size of georeferenced AR territory to 40,000 km2 and create a Worldwide Augmented Reality Grid.

      • 2023

        Increase the size of georeferenced AR territory to 100,000 km², combining the physical and virtual worlds into one single augmented reality environment.